Poulter will post golf swing tips, tricks and behind-the-scenes content from tournaments on RecastGetty Images
Golfer Ian Poulter has launched a content channel on Recast, a Scotland-based streaming platform for live and on-demand sports content. Videos of Poulter preparing for the upcoming Open Championship will be shared exclusively on the channel ahead of Thursday’s first round. Poulter, who recently lost his Mastercard sponsorship after leaving the PGA Tour to play for the Saudi-backed LIV Golf, will post golf swing tips, tricks and behind-the-scenes content from tournaments on Recast. The platform follows a micro-payments model in which fans do not need a subscription but instead make small payments to access in-app credits to watch specific content on Recast. Poulter’s channel includes practice content and highlights from the first two LIV Golf events. Other sports properties with channels on Recast include the DP World Tour, World Curling Federation and English soccer clubs Manchester City and Millwall FC. Recast has raised $17M in funding, and its investors include former Pixar CFO Simon Bax and West Indies cricket star Chris Gayle.
